10 Tips for Success at Fenton Street Market
There’s no such thing as an overnight success! Being successful at the market takes time, energy and a whole lot of work. Here are some tips we have come with for you to get started:
Interact with customers. Smile! make conversation, invite them to look at your products, share your story with them. Frowning and being unfriendly isn’t going to help you sell your products.
Get to know your fellow vendors. Talk to your neighbors! There are also two online networks for vendors who have sold at FSM:
Facebook Group: https://www.facebook.com/groups/327328590690878/
Accept credit cards and have small bills to make change. Square is the most popular credit card machine for our vendors (www.squareup.com)
Invest in a sturdy tent (and weights). Having a display that blows away is not going to make for a good market day.
Practice your set up beforehand. Be ready to set up quickly and be prepared for all scenarios: if you have a corner space, if you’re next to someone with a very bright display, etc.
Think through your booth set up. Your booth is a reflection of your brand -- it’s like a mini store. Have signs explaining products; put kids items at their eye level; use pleasing colors, etc.
Give away cards. Customers will want to be able to reach you between markets, so have business cards or anything with your contact information to give out.
Offer sales or deals with pairings. Everyone loves a BOGO (buy one get one) deal! Incentivize people to buy from you now, today, at this market.
Publicize your schedule. If you know where you’ll be vending, let customers know where to find you so that you can build a following. Encourage them to follow you on social media, where you can post announcements of upcoming dates.
Connect with FSM on Facebook, Twitter & Instagram. “Check yourself in” at the market when you’re there, link to the Facebook page for the events you’re attending so your friends, family and customers will know. If you have a Facebook page for your business, “like” FSM and we’ll “like” you back! Tweet at us and tag us on Instagram @FentonStMarket so we can see it and share your content. (Otherwise, we might not see your post.)